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MARKETING MANAGEMENT (Record no. 172797)

000 -LEADER
fixed length control field	00368nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	220920s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	978-81-203-2799-3
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658
Item number	KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	KOTLER, PHILIP
245 #0 - TITLE STATEMENT
Title	MARKETING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement	12TH
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	PRENTICE HALL OF INDIA
Date of publication, distribution, etc.	2007
300 ## - PHYSICAL DESCRIPTION
Extent	120
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
--	MU

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Cost, normal purchase price	Total Checkouts	Barcode	Date last seen	Price effective from	Koha item type	Public note
				Mewar University Central Library	Mewar University Central Library	Management	14/05/2008	495.00		M353	20/09/2022	14/05/2008	Book	Management & Commerce R-9 S-4

Mewar University Central Library