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THE FINANCIAL TIMES MARKETING CASEBOOK (Record no. 179017)

000 -LEADER
fixed length control field	00380nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	220920s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780273638964
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number	RIC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	RICKARD, LEVELA
245 #4 - TITLE STATEMENT
Title	THE FINANCIAL TIMES MARKETING CASEBOOK
250 ## - EDITION STATEMENT
Edition statement	2ND
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	PRENTICE HALL, NEW JERSEY
Date of publication, distribution, etc.	2000
300 ## - PHYSICAL DESCRIPTION
Extent	171
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
--	MU

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Cost, normal purchase price	Total Checkouts	Barcode	Date last seen	Price effective from	Koha item type	Public note
				Mewar University Central Library	Mewar University Central Library	Management	15/12/2020	4089.00		M6573	20/09/2022	15/12/2020	Book	Management & Commerce R-44 S-2

Mewar University Central Library