PRINCIPLES OF MARKETING (Record no. 214035)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00404nam a2200169Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240718112757.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221117s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789385212123 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | MAT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | MATHUR, ABHA |
| 245 #0 - TITLE STATEMENT | |
| Title | PRINCIPLES OF MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | MEWAR UNIVERSITY PRESS, NEW DELHI |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 328 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | MU |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mewar University Central Library | Mewar University Central Library | Donated | 06/06/2022 | 315.00 | 530.12 CHA-Q | DN7927 | 17/11/2022 | 06/06/2022 | Book | Management & Commerce R-10 S-2 |