KOTLER, PHILIP <br/><br/>
PRINCIPLE OF MARKETING  

 - 12TH 
 -  PEARSON PRENTICE HALL  2009 
 - I-I9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General
<br/><br/><label>Dewey Class. No.: </label> / KOT