PHILIP, R CATEORA <br/><br/>
INTERNATIONAL MARKETING 

 -  TATA MCGRAW HILL  2007 
 - 697 
<br/><br/><label>ISBN: </label>0-07-059879-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label> / PHI