CHURCHILL, GILBERT A. <br/><br/>
MARKETING CREATING VALUE FOR CUSTOMERS 

 - 2ND 
 -  McGRAW HILL, NEW YORK  1978 
 - 630 
<br/><br/><label>ISBN: </label>9780071179607 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label> / CHU