MOWEN, JOHN C. <br/><br/>
CONSUMER BEHAVIOR 

 - 5TH 
 -  PRENTICE HALL, NEW JERSEY  1998 
 - 696 
<br/><br/><label>ISBN: </label>9780137371150 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior
<br/><br/><label>Dewey Class. No.: </label> / MOW