RAPP, STAN <br/><br/>
THE NEW MAXIMARKETING 

 -  McGRAW HILL COMPNIES INC., NEW YORK  1996 
 - 330 
<br/><br/><label>ISBN: </label>9780071342513 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label> / RAP