SMITH, P.R. <br/><br/>
MARKETING COMMUNICATIONS 

 - 2ND 
 -  KOGAN PAGE LTD., LONDON  1998 
 - 602 
<br/><br/><label>ISBN: </label>9780749426996 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Communication
<br/><br/><label>Dewey Class. No.: </label> / SMI