KARDES, FRANK R. <br/><br/>
CONSUMER BEHAVIOR MANAGERIAL DECISION MAKING 

 -  ADDISION WESLEY PUBLISHING COMPANY, NEW YORK  1999 
 - 505 
<br/><br/><label>ISBN: </label>9789321001996 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior
<br/><br/><label>Dewey Class. No.: </label> / KAR