GORDON, DAVID <br/><br/>
STRATEGIC MARKETING MANAGEMENT 

 -  McGRAW HILL COMPNIES INC., NEW YORK  2008 
 - 501 
<br/><br/><label>ISBN: </label>9780390792556 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label> / GOR