000 00358nam a2200145Ia 4500
008 220920s9999 xx 000 0 und d
020 _a81-7446-549-9
082 _a658.5
_bMAT
100 _aMATHUR, U.C.
245 0 _aPRODUCT AND BRAND MANAGEMENT
260 _bEXCEL BOOKS, NEW DELHI
_c2007
300 _a534
650 _aBrand Management
942 _cBK
999 _c173210
_d173210